Vidushi Rana: From banker, honorary consul general to MP

Rana, who has been a banker, entrepreneur, honorary consul general and parliamentarian, has said that she will continue to be dedicated to prosperity, strengthening the manufacturing sector, self-reliance, and women's empowerment.

Chaitra 8, 2082

Seema Tamang

Vidushi Rana: From banker, honorary consul general to MP

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Entrepreneur Vidushi Rana is one of the 57 MPs in the proportional representation of the House of Representatives of the Nepali Congress. Rana, who was ranked 4th in the women's list of the Khas/Arya 'cluster', has become an MP.

After receiving her MP certificate from the Election Commission on Thursday, she wrote on social media, 'I feel honored to receive the proportional representation MP certificate from the Nepali Congress. This is a very big responsibility and I express my commitment to contribute 100 percent with honesty, purpose and accountability.'

She said that she will continue to be dedicated to prosperity, strengthening the manufacturing sector, self-reliance and women's empowerment.

Rana, who is the executive director of Goldstar Stryd Limited, was facing questions after her name was included in the proportional representation closed list. At that time, she had clarified on social media about her name being included, writing, 'The proportional list is not my right, it is my responsibility. I have come here with the voice of the future generation.'

She has been saying that she has never moved forward with personal political ambitions and that her identity is not politics but is linked to industry, production and labor. She had said that she agreed to run for proportional representation at the request of Kathmandu Metropolitan City Mayor Balendra Shah.

She says that her candidacy was recommended in accordance with Article 84 of the Constitution of Nepal 2072 and the provisions of the Proportional Election Directive 2082. She says that she is represented according to the percentage of Dalits, Indigenous Peoples, Khas Aryas, Madhesis, Tharu and Muslims specified by the constitution.

'It is written very well in our constitution and the proportional election directive. "It is not said that everyone has to fight directly, nor is it written anywhere that a woman cannot go through proportional representation," she said. "There is a completely unnecessary debate going on. Another one is that she drove an expensive car. Even if she drove a car with the money she earned by running her own business, paying revenue to the government, and creating jobs, why did she drive? If she drove by stealing or corruption, why did she drive?'"

Rana is also the honorary consul general of Iceland to Nepal, she was appointed in 2081 Jestha. She is an office bearer of the Confederation of Nepalese Industries and a member of the Confederation's Women Leadership Forum.

She said that she is actively working on promoting women's entrepreneurship and women's issues by leading the forum. ‘As a member of the Zonta organization, I am also involved in the empowerment of women in rural areas, reducing child marriage and increasing women’s participation in policy-making,’ she said.

She is a founding member of the Nepal India Chamber of Commerce and Industry, a member of the Nepal America Chamber of Commerce, and a member of the Nepal Vietnam Chamber of Commerce and Industry. She completed her school education from St. Mary’s in Kathmandu and her higher education from Bangalore, India. She graduated in ‘Business Administration’ from Shankardev Campus.

She said that she is working on policy initiatives to promote production and exports from Nepal. ‘I believe that everyone should work together to make Nepal self-reliant and move towards a production and export-oriented economy,’ she said. ‘I firmly believe that nation-building is not possible through any one person or politics alone. It is the common responsibility of every Nepali.’ Only if we all move forward together, building a prosperous Nepal is possible.'

Although a new name in politics, Vidushi is a familiar name in the business world. She married Amir Pratap Rana at the age of 19, who has been involved in the family business for the past 12 years. In 2057 BS, after her father-in-law Noor Pratap Jung Bahadur Rana started Kumari Bank, Vidushi started her career there as a marketing and brand manager. After working for 8 years and becoming a branch manager, she then quit her job and stayed at home for 10 years to raise her son and daughter. After her children grew up, she felt like doing something of her own. She also ran a travel agency and an IT company, but they were not successful.

In 2072 BS, the business situation changed after Noor Pratap Rana, who was suffering from lung disease, passed away. Her only son Amir had to look after all the companies. The 'Elephant Print' slippers, started by Noor Pratap in the 2030s, have been on a continuous journey for 54 years. The company's cheap, strong and reliable 'Unique Selling Point' (USP) enabled it to become a brand in a short time.

After her father's death, when Aamir became busy, Vidushi also started going to Goldstar, taking care of her husband's diet and time, and later became fully involved in the family business.

Although Goldstar's sales were good, they were initially making only one type of shoe. Then Aamir formed a team of three for Vidushi. The team's study revealed that although Goldstar was good, the younger generation did not like it because it was 'shoes worn by fathers'. Vidushi recalls that after that, new machines and technology were introduced to make shoes that the younger generation liked. Currently, Aamir is the chairman and managing director of the company, while Vidushi is the executive director. Goldstar, which was known as the shoes worn by the Maoists during the conflict, is now producing the stylish and fashionable 'G10' series after changing its design.

50 percent of the shoes produced are exported to the country and 50 percent to the Indian market. With the addition of new machines, technology and investment, it is said that exports will increase in the future as they are also producing shoes for India and other countries.

This industry, which started from a shoe factory in Kathmandu, has now spread to Balaju Industrial Area and Bhairahawa. It has more than 80 of its own franchise stores in Nepal and has more than 3500 employees. According to Vidushi, although there are many opportunities for the educated, the place where the uneducated can find employment is in the manufacturing industry. 'If industry increases in Nepal, employment will be created and no one will have to go out for employment,' she says.

Saying that she will fulfill the responsibilities given by the party, she said that her expertise lies in productive industries, women's economic empowerment, export promotion and creating an investment-friendly environment. 

Seema

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