Voting for the US presidential election took place on Tuesday. Now it is being estimated how many votes the candidate will get from which state. At this time, the expenses incurred in the election are also being accounted for. It has been found that the candidates of both the Democrats and Republicans have spent 10 billion 500 million dollars (about 14 trillion 70 billion rupees) on advertising for the election.

Democrats spent $5.1 billion and Republicans $4.17 billion. The remaining $1.36 billion was spent on advertising by independent groups. AdImpact's data shows that the number of ads that count so much money is spent on radio, television, satellite, cable and digital advertising.

According to an analysis by National Public Radio (NPR) of America, the most was spent in Pennsylvania. Candidates and parties spent $1.2 billion on advertising in Pennsylvania, a highly contested and key swing state.

In Pennsylvania, Democrats have poured $637 million and Republicans $543 million into advertising. Along with the presidential election campaign, the state also has tough competition for the Senate and House elections. $344 million has been spent on the Senate race. The highest spending for the Senate election was in Ohio, with about $518 million in advertising, according to an NPR analysis.

"The presidential campaign appears to be confined primarily to seven states," NPR wrote, "with $4 out of every $5 spent in Pennsylvania, Michigan, Wisconsin, Georgia, North Carolina, Arizona and Nevada" in 2020 In comparison, NPR's analysis shows that the expenses spent on the presidential election this time are significant. Florida spent $371 million on advertising in the 2020 general election, but only $4 million was spent this time. The highest amount was spent in Georgia in 2020.

At that time, there was intense competition for the presidential election in Georgia and there was also a run-off election for the Senate. But all elections in Georgia in 2020 cost a total of $787 million, nearly half a billion dollars less than Pennsylvania saw this year.

Power is concentrated in 7 decisive states

Although 240 million Americans are eligible to vote in the US presidential election, a relatively small number of voters will determine who will become the new president. Democratic candidate Kamala Harris and Republican candidate Donald Trump are in the race to become the 47th President of the United States through the most competitive election in history. But to win the presidency, the results of the 'swing states' will be decisive for both candidates. These states that determine the outcome of the US presidential election are called 'Battleground States' or 'Swing States'. 

In this sense, the results of 7 states, including Pennsylvania, Georgia, North Carolina, Michigan, Arizona, Wisconsin and Nevada, are seen as the keys to the White House. Even now, it is not certain which candidate will go to the 93 electoral votes of this state. To be elected as President, it is necessary to get at least 270 of the total 538 electoral votes. 535 electoral votes have been determined for the 50 states of America and 3 electoral votes for the federal capital "District of Columbia" based on population. 

Political parties select their supporters or party officers as electoral officers before the election. Although electors can in principle vote for the candidate of their choice, they tend to support the candidate who receives the most popular votes in their state. Of the two candidates, Harris is almost certain to win 226 electoral votes, with California (54), New York (28) and Illinois (19) having the most electoral votes. In this case, Harris needs at least 44 electoral votes out of 93 of the "swing states" to be elected president. 

Trump is certain to get at least 219 electoral votes including Texas (40), Florida (30), Ohio (17). To be elected president, he must now get at least 51 out of 93 electoral votes. Until the end of the election campaign, both candidates targeted the undecided voters of these 7 states. 

According to AdImpact data, $3 billion was spent on advertising during the presidential election. Most of that has been spent in Pennsylvania. It is reported that 1.2 billion dollars were advertised in Pennsylvania alone. According to EdImpact, 4 out of 5 dollars were spent in only seven 'swing states'. Harris has spent more than Trump for advertising in swing states. 

As of Oct. 7, Harris won 159 million in Pennsylvania, 126 million in Michigan, 73 million in Georgia, 75 million in Wisconsin, 62 million in Arizona, 55 million in North Carolina and 44 million in Nevada. According to the BBC, US dollars were spent on advertising. Trump said he spent $122 million on advertising in Pennsylvania, $78 million in Michigan, $72 million in Georgia, $53 million in Wisconsin, $49 million in Arizona, $44 million in North Carolina, and $22 million in Nevada. are. 

Pennsylvania 

Pennsylvania has the most electoral votes among swing states. Earlier, President Joe Biden won by 82,000 votes in the state with 19 votes. The state is considered by some pundits to be the biggest prize in the electoral battleground. This is a very important state for both Harris and Trump. Both the candidates have held dozens of programs and election rallies in the state since last July. Harris is sure to make history if he wins Pennsylvania along with Michigan and Wisconsin. 

One of the two attacks on Trump since the nomination was made in Pennsylvania. It is also in the spotlight because of attacks on Trump, his hard-hitting campaign and billionaire Elon Musk's controversial cash giveaways to voters. The main election issue of this state is the economic system. Trump has tried to attack his opponent by raising economic issues. 

Georgia 

In the previous election in Georgia, which has 16 electoral votes, Joe Biden won by a margin of 13,000 votes. Because of this, Republican officials supported by Trump are trying to reverse the victory of President Biden in 2020. 

Trump, the Republican candidate in Fulton County, Georgia, is facing an election interference lawsuit. Trump has been convicted of one of the four criminal charges and the others are pending. He and 18 others are accused of conspiring to overturn a narrow defeat to Biden. Trump has denied wrongdoing.

One-third of the population in Georgia is African-American. It is believed that the population played a very important role in the victory of the Democratic candidate Biden in 2020. Compared to Biden, Harris is estimated to have more support from the community. 

North Carolina 

In the previous election, Trump won in the state of North Carolina. He defeated Joe Biden by 74 thousand votes. With the entry of Harris in the presidential election, the competition in this state has become tougher. Trump has been saying that 'the victory of this state is very important'. 

The Democratic Party has been saying that if the results of this state can be overturned, Harris' victory will be guaranteed. For that, they are trying to get as many votes as possible from the state's black voters. North Carolina, which borders the ``Sun Belt'' states of Arizona and Georgia, shares some electoral issues. In 2020, even though Trump won the election by a narrow margin, the Democrats hope that the results can be reversed. 

Michigan 

In Michigan, which had 15 electoral votes, the Democratic Party had previously won. In 2020, Joe Biden won by a margin of 150,000 votes. In the previous election, Donald Trump of the Republican Party won in this state. 

Michigan has the highest proportion of Arab-Americans in the population. They supported Biden in 2020. But with Biden's support for Israel in the Gaza war, they reportedly became disaffected. In the Democratic primary last February, more than 100,000 voters indicated on their ballots that the US government should freeze military aid to Israel.

To woo those voters, Harris has reacted strongly against Israel in recent campaigns. Trump has also acknowledged that the state's vote is crucial for his trip to the White House. He has also been telling Israel to end its attack on Hamas in Gaza with the aim of gaining Arab-American votes. 

Arizona 

In the previous election in Arizona, which has 11 electoral votes, Joe Biden, the candidate of the Democratic Party, won by a margin of 13,000 votes. The victory was the first for the Democratic Party in three decades. Arizona, which has a 600-kilometer border with Mexico, has recently become the focus of the US immigration debate. But recently, the number of people crossing the border illegally has decreased.

Trump has repeatedly attacked Harris on immigration issues. President Joe Biden has given Harris a role to ease the border crisis. If elected for a second term, Trump has also promised to launch the "biggest deportation campaign" in American history. Arizona is also tense as Republicans unsuccessfully attempt to overturn abortion rights. The issue has become increasingly polarized since the US Supreme Court in 2022 overturned a landmark decision giving women the constitutional right to an abortion.

Wisconsin 

Wisconsin is a state that Joe Biden won by a very small margin in the 2020 election. Winning by a margin of 21 thousand votes, Biden added 10 electoral votes of this state in his favor. In the previous election, Trump won in this state. 

Election analysts say a third-party candidate campaigning against the policies of both the Democratic and Republican candidates could have a big impact in marginal states like Wisconsin. It is seen that Harris may be affected because of Green Party candidate Jill Stein. Earlier polls had shown that either Harris or Trump's vote numbers would be affected by independent candidate Robert F. Kennedy Jr. But Kennedy suspended his campaign last August and endorsed Trump. "If we win Wisconsin, we're going to win everything," Trump said of how important Wisconsin's victory is.