Earlier, there were rumors on social media that Madonna was going to receive $3 million and BTS was going to receive $2.8 million.
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For the first time in the nearly century-long history of the FIFA World Cup, a special ‘halftime show’ is being organized for the 2026 final match. The world’s most famous superstars are sharing the stage during the halftime of this historic final between Argentina and Spain at MetLife Stadium in New York/New Jersey.
The ‘halftime show’ will be curated by Chris Martin of the band ‘Coldplay’ and is being produced by an organization called ‘Global Citizen’. The main attraction of the halftime show, which is to be held in the style of the halftime show of the American Super Bowl, will be pop queen Madonna, Latin pop star Shakira, South Korean famous boy band ‘BTS’, and global pop icon Justin Bieber.
In addition, the show will also feature performances by Coldplay with Burna Boy, Gustavo Dudamel and the PS22 Chorus, according to FIFA. The American national anthem is scheduled to be sung by Jennifer Hudson.
FIFA and the organizers have said that none of the artists were paid for this performance. Earlier, there were rumors on social media that Madonna was going to get $3 million and BTS was going to get $2.8 million. After a fake statement with expensive remuneration went viral, the organizers have denied it and said that all the artists will perform for free.
The halftime show is being organized for the ‘FIFA Global Citizen Education Fund’. Its aim is to raise $100 million to increase access to education and football for children around the world. $1 has been set aside for this fund from ticket sales for each game and event of this World Cup.
Like the halftime show of the ‘Super Bowl’, the artists will not be paid directly in the World Cup final.
FIFA will bear the entire management and production costs of this show. Since billions of viewers around the world watch it live at the same time through various means, sharing this stage is also an achievement for the artists. As the brand value of artists' songs and music increases rapidly, performing is considered a bigger income for artists than remuneration.
Famous Hollywood artists are also set to perform at the World Cup closing ceremony. American singer and rapper Post Malone is the main attraction at the closing ceremony, which will begin about 90 minutes before the start of the final match between Argentina and Spain.
Similarly, British pop icons Robbie Williams, Laura Pausini and Nicole Scherzinger will give a special performance of 'Desire', one of the official songs of FIFA.
In addition, famous Hollywood actor Tom Cruise is also said to appear at the closing ceremony with a special performance. World-famous YouTube streamer and content creator Speed, alias Darren Jason Watkins, is also performing.
Oscar and Grammy Award-winning singer Jennifer Hudson will also sing the US national anthem just before the final match. FIFA will not pay cash compensation to artists or celebrities who perform at the closing ceremony, as is the case with the half-time show. This is a long-standing rule of FIFA and international sports federations.
