The campaign will also provide an opportunity for consumers across the country to participate. The company said that people can search for their favorite Ma:Ma: stores, rate them, and share their momo-eating experiences through a special microsite created for the campaign.
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Coca-Cola has launched a new campaign in Nepal called 'Me:Me:FOMO'.
The company said in a statement that this is the first campaign of Coca-Cola to run across Nepal. It is said that it is going to celebrate the love of Nepalese people for their favorite dish, Momo.
‘The main attraction of the campaign is a new digital program, which will travel across the country to find the most popular Momo places in Nepal,’ the statement said, ‘From famous restaurants in the city to the best Momo shops hidden in the neighborhoods, introducing the rich culture of Ma:Ma in Nepal and giving the opportunity to taste the special flavors of those places, and meeting the enthusiastic entrepreneurs who run the shops and make each place special, unique stories will also be presented.’
Consumers across the country will also get the opportunity to participate under the campaign. The company said that people will be able to find their favorite Ma:Ma shops, rate them and express their experiences eating Momo through a special microsite created for the campaign.
