This campaign will run from March 1 to 31, 2026.
What you should know
PhonePe has officially launched the third edition of its annual campaign 'Saksham Nari'. The campaign, which aims to increase financial confidence among women through digital financial inclusion, will run from March 1 to 31, 2026. The campaign aims to inspire women to use those tools with confidence, rather than just financial access.
More women in Nepal today have access to financial services than ever before. But access alone does not ensure empowerment. In PhonePe's experience, the real gap is not in availability, but in trust, understanding and usage. The "Saksham Nari" campaign focuses on addressing this gap, changing the perception of credit and encouraging responsible financial decisions.
'True financial inclusion is not just about providing services to people, but giving them the confidence to improve their lives by using those services. Through Saksham Nari, we are helping women move from hesitation to confidence and from fear to financial independence,' said Divas Kumar, CEO of PhonePe.
This campaign is being run in collaboration with Siddhartha Bank Limited, Laxmi Sunrise Bank Limited, Kumari Bank Limited, Everest Bank Limited and Garima Bikash Bank Limited. Eligible female customers of participating banks can participate by activating their PhonePe credit card and completing a minimum of three transactions within the campaign period. The initiative is open to both new and existing users, with special incentives for first-time users.
Under the campaign, PhonePe has announced attractive prizes in collaboration with Sajuna Jewelers. Five lucky winners from each participating bank will receive a special diamond jewelry set. This main prize will be available only to new users activating their PhonePe credit card for the first time during the campaign period. In addition, 50 lucky winners from each bank will receive a discount voucher worth Rs. 5,000. Both new and existing users who meet the participation criteria will be eligible for this prize.
