Social media shutdowns directly affect jobs and the digital economy

The government's decision to shut down social networks has had a serious impact on the digital economy, adding to the challenge of creators' income and public relations.

Bhadra 20, 2082

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Social media shutdowns directly affect jobs and the digital economy

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Her son Prakash Bhandari shoots and edits the video of Kanchimaiya Bhandari, who wears a gunyu cholo and cooks food in a village way. This mother and son from Dhading have been earning up to 200,000 per month by cooking various food dishes in the village environment and uploading the videos of them on YouTube through a YouTube channel called Kanchi Kitchen.

Millions of viewers watch their every video on Facebook and YouTube. He started this work after the trekking work of his son Prakash Bhandari was stopped after the lockdown.

'At the same time, we were in mourning due to the death of our father due to brain haemorrhage and the death of our maternal grandparents,' Prakash said, 'Forgetting this incident before the start of the Corona epidemic, the channel we started became a source of income for us along with happiness.' "I don't have any other source of income besides this." The idea of ​​going abroad was also stopped after YouTube's income,' said Bhandari, 'for some time, we can use this income to cover our expenses . This decision will lead to depression for those who make the future of social media.' He said that after hearing about the closure, he could not think of any alternatives.

Social network is becoming a source of income for Istu Karki, who earned more than 600,000 followers on Facebook and 700,000 subscribers on YouTube. She says that it is mainly because of the short and attractive content advertising style that she makes that has made her famous recently.

They are afraid that their source of income and public relations will stop when social media is closed. How many things need to be registered? The reason behind Facebook's monetization may also be due to the government's latest move . "It won't last long," said Karki, "it might open after some time." If it is closed, it will have an effect if you consider your goal.'

Shanta Chaudhary, a former MP and ex-comalary, has been producing and selling pickles for about one and a half years after registering a company called 'Shantako Achar'. She says that because she has many followers on social media, many orders of pickles come from the network.

Even though this decision has an impact in all areas, he is of the opinion that the law of the country should help in the implementation of social media. "It should have been brought into the legal sphere earlier," Choudhary said, "It should not go on for a long time." We have to help in setting up the system . But when social media is shut down, many people will have a direct impact.

content creator Vinayak Kuinkel says that this incident has sent a message to the youth who have become self-employed through digital platforms. Kuinkel, who left his other work for 2 years and made social media a source of income, also accused the government of taking this decision because it could not listen to the voice against him.

'If the finger is injured, it will be treated . Don't cut off your finger,' Kuinkel said, 'regulation is necessary in social media.' But closure is not the solution. According to him, this platform has made me independent. If the government closes it, many will lose their opportunities . With this decision, he is worried about how to manage the expenses of his team.

Recently, journalist Tikaram Yatri, who has been doing new media journalism through media such as YouTube and Facebook, says that social media has become a medium that cannot be denied. "Viewers have easy access to television, newspapers and other materials from here," said the traveler. It is also linked to direct employment.'

According to him, the closure of social media means the closure of a large digital economy in Nepal. Many creators have their main income tied to platforms like YouTube, Facebook, and Instagram.

Thousands of young people have left traditional jobs and made social media their career. A large audience of Nepali creators are also Nepali living abroad.

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