Amazon, the second richest person in the world, has launched 27 internet satellites in the first phase under its ambitious 'Project Kuiper'. Along with this, Amazon has formally launched the ambitious goal of expanding global high-speed internet service. The satellites were sent into low Earth orbit using an Atlas V rocket from the Cape Canaveral Space Force Station in Florida.

Amazon plans to launch a total of more than 3200 satellites and have all of them orbiting above 600 km in Earth's orbit by 2026. Bezos recently earned both attention and criticism by sending six female celebrities, including his girlfriend, on an 11-minute long space flight. Reuters mentions that his company Amazon has committed to invest 10 billion US dollars in satellite-based broadband service expansion project.

The satellite Internet market is expected to reach more than $19 billion by the end of this decade, with this project Amazon will compete directly with Elon Musk's companies SpaceX and Starlink . So far, SpaceX has launched more than 7200 satellites and has announced plans to connect 42 thousand satellites in the future. Similarly, companies like OneWeb and Telesat are also looking to expand their market in the satellite Internet sector. Chinese media Xinhua reported that China completed the launch of additional satellites related to its own satellite internet a few hours after the Amazon launch.

Amazon, with its commercial and technical infrastructure as well as cloud services around the world, is trying to compete with Musk and Starlink in other areas of space. Bezus, head of Amazon, expressed his enthusiasm for the successful launch of 27 satellites and noted that his company is committed to providing high-speed and reliable satellite Internet services. "This project is an important achievement for Kuiper and Amazon," he said.