The purest, most primitive and original state of existence is – ‘childhood’. A child is that unharmed form of the divine, where the dust of ego has not yet blown away and the narrow wall of ‘I’ has not yet been erected. Floating in the ocean of pure consciousness is childhood. But, unfortunately! Today’s consumerist market has made this eternal purity and innocence the ‘content’ of advertising. A young bud, which should have blossomed in the natural fragrance of its own inner self, is now being forcibly made to bloom by adding artificial chemicals of ‘viral’.

​Most of today’s parents are in a suicidal race to make their children ‘celebrities’, where childhood has stopped being a comfortable experience and has turned into a ‘scripted scene’. Children are becoming living screens that display the unfulfilled and frustrated desires of their parents. Holding children in their arms and crushing their innocence, parents are in a race to make their unfulfilled dreams go viral by applying ‘digital filters’. However, that desire to go viral is not the cry of the child’s soul, but a crude rebirth of the ‘ego’ and hunger for identity that has been suppressed within the parents for years.

​At an age when children cannot even express their emotions in words, their originality, freedom and pure consciousness are being locked within the narrow frame of the camera. A child is an open sky, but we chain them with social expectations and ‘virtual’ numbers at a young age. They are taught to dance to obscene and vulgar songs that they do not even know the meaning and emotion of, are tortured with artificial acting for TikTok and reels, and are reciting dialogues in a voice that is difficult to speak.

​When a parent proudly says, ‘Our child has gone viral’, they are forgetting that they are not celebrating the child’s success, but rather trading in his ‘silence’. The question arises, for whom is this viral mirage? Is it the mental need of that innocent child? Or the excavation of your forgotten desires? If this is the product of your unfulfilled desire, then ask yourself – are children inanimate tools to satisfy your ego?

​Nature sends every child to earth as a clean canvas, where the responsibility of filling it with divine colors lies on the shoulders of the parents. However, today, that sacred canvas is being filled with commercial ‘reels’, not colors. Today’s hasty society does not have the patience to discover the unique and natural talent hidden within the child. We are indulging in the financial addiction of making him a ‘project’ and a ‘hit’ to be sold in the market. The soul of a child is a pure and original sound, but we are ‘muting’ that sound to make room for cheap applause of likes and comments in the digital world.

​With the onslaught of cultural deviation and technology, entertainment is no longer born of freedom, but of mental pressure. We are witnessing such a tragedy every day, where the laughter of a child is no longer free. Every time the ‘lens’ of the camera is on, a frightened and uncomfortable face practices a fake smile. We have to laugh, because it is written in the script. We have to dance, because it is the ‘trend’ of the market. This can be nothing more than serious psychological violence against a young and pure consciousness.

​Digital media may be an opportunity of the modern era to earn money, but how fair is it to make children’s childhood into ‘content’ to sell in the market? ​Such artificial and mechanical behavior causes deep wounds in the spiritual structure of those children that will never heal. It corrodes their self-esteem from within, absorbs their originality, and paralyzes their ability to think for themselves in the future. Childhood, which never returns in the calendar of life, is being spent to satisfy the cheap hunger of ‘viral’. These ‘viral’ children of today are sure to fall into a terrible pit of ‘self-crisis’ when they become adults tomorrow.

​When children are forced to ‘perform’ 24/7, the natural development of their personality and emotional awareness is stopped. They are accustomed to seeing themselves not through their own eyes, but through the eyes and evaluation of others, ‘Do I look cute or not? How many views did my video get?’ This self-centered narrow-mindedness creates serious social depression and emotional emptiness in them. In our haste and ambition to make them ‘successful’, we are blocking their natural journey to become ‘competent’. Being capable means allowing the seeds of consciousness within them to germinate at their own pace and time.

​Making money through digital means may be an opportunity in the modern era, but how fair is it to make children's childhood into 'content' to sell in the market? Their innocent laughter, tearful faces, sibling fights, hunger, sleep, and young conversations are cut into pieces, made into clips, and auctioned on social media platforms. If a person brings in dollars and money but earns income by respecting the consciousness of their own children, can that income be considered 'pure'?

​In the true sense, holy income is where no young soul is oppressed by the greed of likes, where no childhood is robbed in exchange for views, and where no innocent eye is given a fake 'script' of profit. Have those innocent eyes never silently questioned your artificial silence, ‘Mom and Dad, am I your child or a product of your digital shop?’ Is your affection now conditioned by the number of ‘engagement’ and comments on the screen? Let us remember, a child is not an inanimate machine that makes ‘profit’, he is a divine gift entrusted by existence with trust in your loyalty. What could be a more bitter and ironic mirror of parenthood than this, where the parents who should be the guardians of the child’s safety and privacy are taking ‘virtual’ respect for his personal life?

Why are we trying to put the burden of our unfulfilled dreams on their young shoulders? Why are we trying to imprison their liberated souls in the digital cage of display? Children did not come to earth to fulfill your unfulfilled desires, they are free cosmic travelers who have come for their own journey. Your duty is not to force them to follow their own path, but to simply be a companion on the path.

​Being a parent is a divine responsibility. Giving birth to a child is just a biological coincidence, but raising them to a higher level of consciousness is a test of inner maturity. Love is not about control or performance, love is acceptance and surrender. Child freedom means appreciating their spiritual interests, nature and emotions. Not stifling them by pushing their egoistic desires!