As part of this campaign, the company has launched a new campaign targeting cricket fans.
What you should know
Red Bull Nepal has launched 'Yatra World Cup'. Under this campaign, the company has launched a new campaign targeting cricket fans. Managing Director Surendra Silwal presented the campaign in detail to provide information about the concept and objectives of the campaign.
The 'Energy of Every Festival' campaign, previously run under the Fan's Can, received excellent response from consumers. However, this time Red Bull Nepal has brought a new campaign keeping in mind the enthusiasm and passion of cricket fans.
The program was started by selecting two lucky winners under the Fan's Can. National cricket team player and Red Bull's official athlete Kushal Bhurtel selected the winners through a lucky draw. Thus, the winners Binod Neupane and Aryan Sapkota have got the opportunity to travel to Thailand.
In addition, the 'Yatra World Cup' logo was also unveiled as the official identity of the campaign. It expresses the spirit of Red Bull New Gen Energy and the passion of cricket.
Consumers who want to participate in the 'Yatra World Cup' campaign will have to purchase new cans of Red Bull. After scanning the QR code on the can, consumers will be redirected to a website, where they can register their names by answering trivia questions. At the end of the campaign, winners will be selected through a lucky draw.
With this campaign, Red Bull Nepal believes in bringing the excitement of the game and the passion of its fans to the international level.
Red Bull Nepal's 'Yatra World Cup' campaign is expected to create a new experience for Nepali cricket fans.
